by Daniella | Mar 18, 2022 | COPYWRITING
A call to action (CTA) is wording that tells your viewers what to do next. It’s the part of the copy that tells your viewers to call now, subscribe now, buy now, or directs them to do something else that leads them toward making a purchase choice. A CTA can live on a...
by Daniella | Mar 17, 2022 | COPYWRITING
The saddest thing ever is a beautiful sales page that tells a wonderful story, shows the customer exactly why they need to buy this item right now, and they want to buy it, but they don’t because no one ever says to buy. It may seem obnoxious to you right now but if...
by Daniella | Mar 16, 2022 | COPYWRITING
From the start of your business, before you even create your first product or develop a service, you should first know the audience. After all, why would you create a product that no one wants? Sure, some people do create brand new products and then find an audience...
by Daniella | Mar 15, 2022 | COPYWRITING
As you learn to create more relevant copy, one thing that you must learn to focus on is benefits over features. When you focus on benefits to your ideal customer more than anything else, it will resonate with them more than if you talk only about features. However,...
by Daniella | Mar 14, 2022 | COPYWRITING
Hooking people into your content is a term that writers use in all genres. When you create a great hook, your audience’s attention is grabbed from the first second that they view your copy. Getting good at crafting a great hook takes practice. Here are some techniques...
by Daniella | Mar 13, 2022 | COPYWRITING
You may not believe it right this minute, but if you are reading this, you can learn how to write copy. All it takes is practice. They say that it takes 10,000 hours of study and practice to become an expert. To that extent, with few exceptions, you can become an...